Most businesses don't fail. They drift — profitability falls, staff turnover increases, and the gap between where they are and where they should be becomes the new normal. We find that gap, close it and accelerate performance.
"The workshop helped me find eight clear, actionable points that I know will increase turnover and profitability in a very short space of time. I'm an engineer, a business owner — I've had a number of very successful companies. Honestly, I went to the workshop quite cynical and didn't expect it to deliver a great deal of value. I was gobsmacked at how much I learned about my own business and about how we can improve the delivery of our message. It far exceeded my expectations."
"Brilliant workshop, tailored to fit our business — real questions, excellent feedback, adapted to the flow of the day. Nothing generic about it."
"Helped me see holes in my business I didn't know were there. Took away clear, actionable strategies for building it. Had no idea how valuable it would be going in."
What needs fixing?
Two lanes. Pick the one that fits where you are right now. The questions that follow are built around your situation — not a generic funnel.
"What's the one thing standing between where you are now and where you should be?"
Pick the one that costs you the most.
Where is the business stuck?
Pick the one that costs you the most sleep.
Ken King is an operator, not a trainer. He enters underperforming businesses, reads the room — the staff dynamics, the customer interactions, the numbers — and diagnoses what's quietly costing the business before anyone's had the honest conversation about it.
35+ years across automotive, B2B, real estate, and high-value commercial environments. Including building and managing dealer networks nationally and working internationally. Not theoretical frameworks built in a classroom — methods built on the floor, in the room, under pressure.
As Sales and Marketing Director and Interpretability Advisor for Awaken AI — New Zealand's first companion AI platform — Ken works daily alongside leading voices in AI development globally. That real-time exposure to what AI can and can't do informs how TSG advises clients on the future of sales, business, and performance.
Every TSG engagement includes measurable KPIs and a structured accountability process. Not because it sounds good — because results only happen when someone's keeping score.
35+ years across senior management, sales management, business performance, and high-value commercial environments. International consulting. Founder of China Connect foreign trader platform. Currently Interpretability Advisor and Sales & Marketing Director at Awaken AI — New Zealand's first Companion AI platform. An experienced AI practitioner and implementor.
10+ years delivering operational and project management outcomes across civil construction, structural precast manufacturing, and business systems — from multi-million dollar contracts in New Zealand through to international work with Delta Corporation in Perth. BCom (Operations Management) — University of Auckland.
Cory handles day-to-day client communications, keeping the messaging clear, tracking responses, and making sure clients are supported when and where needed.